Founded in Switzerland in 1918 by Georges Schaeren, Mido is today based in the city of Le Locle, in the heart of the Swiss Jura mountains. The name Mido comes from the Spanish «Yo mido», meaning «I measure».
Mido shares essential values of aesthetics, authenticity and functionality with iconic and historic architectural glories. Cutting edge technical innovations, mechanical movements known for their excellence and high quality materials are the three pillars on which the brand’s unique expertise rests. For nearly a century, Mido has been a global benchmark in Swiss made mechanical watches.
Design of Mido Baroncelli watches is inspired by the remarkable architecture of Rennes Opera House, which is synonymous with the mark of true design, just like the Baroncelli collection
Mido Multifort watches were launched in 1934, two years after the opening of Sydney Harbour Bridge. A true feat of engineering prowess, Sydney Harbour Bridge perfectly embodies the era of the 1930s industrial revolution. The Multifort is a splendid evocation of the architecture of this symbolic edifice.
Mido Commander watches, first created in 1959, are a perfect embodiment of the spirit imparted by Mido. A hymn to iron, the curves and oblique lines of the Eiffel Tower exert a genuine fascination. Both symbol and monument, it stands out by its technical and architectural perfection. Evolving with the times it has forged a powerful identity over the decades, just like the Commander, which beautifully evokes this bold and legendary construction.
Mido Belluna watches are inspired by the avant-garde architecture of the Chrysler Building, the most famous of New York skyscrapers. Design of the Belluna captures remarkable features of this jewel of Art Deco architecture
Mido Ocean Start dykar klockor har mycket att erbjuda - sportig design, robust kvalité, lågt pris och högt värde.
Klockor är vattentäta till 200 m, och har urverk med 80 timmar gångreserv, samt funktioner dag & datum